{"id":1313,"date":"2017-08-21T00:00:00","date_gmt":"2017-08-21T03:00:00","guid":{"rendered":"http:\/\/sindmoveis.com.br\/imprensa\/noticias\/high-design-expo-marcas-conteudo-e-negocios\/"},"modified":"2021-05-26T10:24:23","modified_gmt":"2021-05-26T13:24:23","slug":"high-design-expo-marcas-conteudo-e-negocios","status":"publish","type":"post","link":"https:\/\/www.sindmoveis.com.br\/es\/high-design-expo-marcas-conteudo-e-negocios\/","title":{"rendered":"High Design Expo: marcas, contenido y negocios"},"content":{"rendered":"<p>La segunda edici&oacute;n de HIGH DESIGN &ndash; Home &amp; Office Expo ocurri&oacute; entre los d&iacute;as 08 y 10 de agosto, en S&atilde;o Paulo Expo como un evento ancla de la consolidada semana de dise&ntilde;o de S&atilde;o Paulo (DW! S&atilde;o Paulo Design Weekend). Con tres d&iacute;as de duraci&oacute;n, la feria registr&oacute; un aumento de 20% de visita y la renovaci&oacute;n para 2018 sucedi&oacute; in loco por la primera vez. Otro diferencial de esta edici&oacute;n fue la realizaci&oacute;n de la primera ronda de negocios entre dise&ntilde;adores brasile&ntilde;os e importadores. La acci&oacute;n, promovida por el Sindicato de las Industrias del Mobiliario de Bento Gon&ccedil;alves (Sindm&oacute;veis) con apoyo de Apex-Brasil, cont&oacute; con reuniones realizadas en dos d&iacute;as, las cuales totalizaron m&aacute;s de 100 rondas.<\/p>\n<p>Con aumento de 30% (tanto en &aacute;rea, como de marcas expositoras) con relaci&oacute;n al estreno del evento el a&ntilde;o pasado, m&aacute;s de 16 mil visitantes tuvieron la oportunidad de ver todos los lanzamientos, entre mobiliario, iluminaci&oacute;n, alfombras, papeles de pared, muebles proyectados y soluciones para &aacute;reas corporativas, presentados por m&aacute;s de 100 marcas.<\/p>\n<p>El punto alto de HIGH DESIGN 2017 fue la valoraci&oacute;n del dise&ntilde;o brasile&ntilde;o, evidenciada por la presencia de cerca de 150 profesionales que firmaron piezas expuestas en muchos stands. EL STUDIO HIGH reafirm&oacute; el posicionamiento de la feria como una de las principales propulsoras de nuevos dise&ntilde;adores al presentar trabajos de 20 estudios de dise&ntilde;o, entre j&oacute;venes y renombrados talentos.<\/p>\n<p>Una de las premisas de la feria siempre fue propiciar a los visitantes experiencias presenciales &uacute;nicas, in&eacute;ditas y exclusivas. Misi&oacute;n cumplida con &eacute;xito por medio de la programaci&oacute;n de peso de las &aacute;reas destinadas a los debates de asuntos que tienen influencia en el mercado de arquitectura, dise&ntilde;o y negocios. Durante los tres d&iacute;as del evento, quien pas&oacute; por HIGH DESIGN pudo escoger e asistir algunos de los m&aacute;s de 50 <em>talks<\/em> que abordaron temas relevantes y tuvieron como participantes profesionales como Jader Almeida, Ana Neute, Fernando Prado, Sergio Matos, Guto Requena, Aristeu Pires, Fernanda Marques, Suite Arquitectos, Fabio Morozini, Ruth Zein, Christina Harmoui, Rodrigo Jorge y Fabio Bouilet, Cristina Wakamatsu, de LD Design;&nbsp; Mariana Orsi, Pedro Morais; CR2 Arquitectura y Casa 14 Arquitectura&nbsp; y Lucila Turqueto.<\/p>\n<p>Los eventos simult&aacute;neos reforzaron el concepto de HIG DESIGN 2017 en debatir y enaltecer todas las vertientes del dise&ntilde;o contempor&aacute;neo: DW! S&atilde;o Paulo Design Weekend, el mayor festival urbano de Am&eacute;rica Latina realiz&oacute; su 6&ordf; edici&oacute;n con el objetivo &nbsp;de promover la cultura del dise&ntilde;o; CONAD &ndash; Congreso Nacional de Dise&ntilde;adores de Interiores, tradicional evento organizado por la Asociaci&oacute;n Brasile&ntilde;a de Dise&ntilde;adores &nbsp;(ABD) desde 1996; 8&ordf; edici&oacute;n de Greenbuilding Brasil &ndash; Conferencia Internacional y Expo, principal evento de construcci&oacute;n sostenible de Am&eacute;rica Latina y la Muestra del Premio Sal&atilde;o Design, premiaci&oacute;n de dise&ntilde;o de producto realizado por Sindm&oacute;veis desde 1988.<\/p>\n<p>Promovida por el Grupo Informa e idealizada por Summit Promo, HIGH DESIGN ya tiene fecha marcada para 2018, de 28 a 30 de agosto, y ser&aacute;, m&aacute;s una vez, una de las principales anclas del mayor festival urbano de dise&ntilde;o de Am&eacute;rica Latina, DW!.<\/p>\n<p>&nbsp;<\/p>\n<p>HIGH DESIGN &ndash; Home &amp; Office Expo fecha de la tercera edici&oacute;n: 28 a 30 de agosto de 2018 Local: S&atilde;o Paulo Expo Exhibition &amp; Convention Center &ndash; Rodovia dos Imigrantes, Km 1,5 www.highdesignexpo.com&nbsp;&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Segunda edici\u00f3n de la feria supera expectativas y  reafirma la posici\u00f3n de principal vitrina del dise\u00f1o brasile\u00f1o<\/p>\n","protected":false},"author":5,"featured_media":3634,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2],"tags":[],"class_list":["post-1313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sindmoveis"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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